At RD2 we think about creativity as something everyone brings to the table, regardless of discipline. Everyone has a different take and shows creativity throughout the day, like when Robbie or Rey figure out a particularly tough design challenge, or when Ben finds a way to reroute the entire offices air vents to the kitchen so we aren’t all freezing.

Some of you may have heard of Marlin Mann before, creator of the productivity focused site 43 Folders, and member of the side splitting podcast You Look Nice Today. Recently he spoke at Macworld about creativity and the myth that it is some sort of gift or talent that only a select few are graced with. It’s a great take on something almost everyone struggles with, being creative. If you have ever bought a book on lateral thinking, or read a blog about some special set of steps to being creative, and found neither as any help, watch this video.