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SWA Press Release on money.cnn.com

UPDATE: The CNN URL has changed, but you can also check out the press release on Yahoo business here: http://biz.yahoo.com/iw/080506/0394111.html

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We’re thrilled to see this press release on CNN Money on the Nuts About Southwest launch.

If you scroll down, you’ll see a quote from our very own Chris Ronan:

“Southwest took a big step when it launched Nuts About Southwest two years ago, and they’ve proven their ability to conquer the most difficult challenge our clients face — consistently creating great content,” said Chris Ronan, President of RD2. “What’s different this time — we know that the Southwest Team generates meaningful content, which has allowed us to focus more on context. We asked ourselves, ‘Who are the users? What are they reading? How do we give them a more diverse tool set to communicate with Southwest?’ In applying these contexts, we can think of Nuts About Southwest as a platform for many applications, instead of just an application itself.”

The launch has been several months in the making - and we’re all really proud of our team who has been working hard to get the site up!